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Basic Business Toolkit
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BASIC BUSINESS TOOLKIT
Basic business tools to help you succeed online.
Use these e-commerce and online communication tools to sell online and stay connected to the communities you serve.
Get insight into what the online community is saying about you—monitor customer reviews and get notifications whenever your business is mentioned on the web. Schedule posts on multiple social channels and generate a following for your business, all from a single interface. Finally, gather customer feedback and experiences to boost online star power and drive more business.
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In One Great PackageTo Help You Succeed
Who Defines Your Reputation?
Today, the online reputation of your business is defined by your customers.
Reviews, accurate business information, and social media activity impacts your reputation and whether a consumer decides to do business with you. You need a way to manage all of these factors in a scalable way. We can help!
Monitor what people are saying about you online and improve your visibility in local search. See how you stack up against the competition, stay in the know with automated alerts and get progress reports to see how your reputation has improved.
TAKE CONTROL OF YOUR ONLINE REPUTATION TODAY!
Manage your online reputation from one place: Compile reviews from dozens of sites so you can easily see what’s being said about your business online. Plus, use competitive benchmarking to see how you stack up to the competition.
Show up where people are looking: Improve your search rank by identifying online business listings that are inaccurate or missing from essential directories like Google, Facebook, and Bing.
Hear what customers are saying all over the web: Monitor when your business is mentioned in a variety of sources, including news sites, blogs and social networks. Plus, highlight the most positive and negative mentions using automated sentiment analysis.
Stay informed with automated reports and alerts: Executive reports break down how your business is faring in online conversations and helps you understand what to do. Alerts are also sent every time new information is found.
The reputation of a business is both what they say about themselves and what others say about them. Managing a reputation is nothing new; what’s new is how the internet and social media have changed the way businesses are being defined and how fast their reputations spread. Reputation management is the process of monitoring and managing all the channels that affect a business’s online reputation. That can include online reviews, online listings, Google Q&A, and social media.
Ensuring your business’s online listings are accurate across a wide variety of websites is called presence management. Presence management ensures customers can find the right information about your business online. Correct and consistent listings across directories, review sites and social networks is crucial.
Eighty-four percent of people now trust online reviews from strangers as much as recommendations from friends. This means that whatever your customers are saying about your business online can affect the purchase decisions of many potential customers. Managing online reviews is crucial so businesses can understand the voice of their customer and respond quickly to both positive and negative feedback.
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Who Cares About Online Reviews?
Online reviews are critical to the success of a local business. In fact, nearly 90% of consumers say they’ll only consider using a business if they have an average rating of 3-5 stars. Smart business owners are getting serious about soliciting feedback, but asking customers for reviews can be time-consuming.
We offer a business tool that does the heavy lifting for you, so you can gather customer experiences to boost online star power and drive more business. Win the trust of new customers, collect valuable feedback, and show up where people are looking.
UNLOCK A POWERFUL FEEDBACK TOOL THAT WILL HAVE YOU SEEING STARS!
Use your happy customers to win new customers: Leverage the voice of your brand champions to improve online word-of-mouth. Invite existing customers to share their experiences online so new customers know they can trust you.
Collect feedback to better your business: Ensure you’re giving customers what they want and expect. Invite them to share their experiences and put their valuable feedback to work.
Build a targeted presence across popular review sites: Make sure your business reviews show up where your customers spend the most time. Focus on collecting feedback on the review sites that impact your business.
Help your business shine in local search: Maximize the SEO benefits of positive customer experiences. Gathering authentic reviews will help you show up in search so new customers can find you.
Reach customers wherever they are: Customer Voice gives you the flexibility to request reviews on the medium that works best for your customers—either text message or email.
Consumers often search online for a local business with recent reviews and an average review rating of at least four stars. If a business doesn’t fall into that category, there’s a good chance they’re losing potential customers to competitors. To avoid losing sales, it’s important to continuously generate positive reviews while managing the negative ones.
For local businesses, having a steady stream of recent reviews is crucial. 73% of consumers say reviews written more than 3 months ago aren’t relevant anymore. Customers want to see reviews that relate to the business as it is today.
Due to mobile service provider standards the daily limit of SMS requests is 150. When you are sending a large number of SMS requests per day, this helps prevent your number from being flagged as a spam account.
A dropped SMS request can be due to several reasons. Click on the tooltip next to the status to see a possible reason why the request was not able to send. Most likely it’s due to:
- The phone number is a landline and is unable to receive text messages.
- The number has blocked receiving messages from unknown numbers.
- The phone associated with this number is turned off or unavailable.
- The number you’re trying to send to may no longer exist.
- And occasionally an SMS message will not be delivered due to being flagged by the mobile carrier or an unknown error. This can happen because of spam filtering by the service provider. In this case you can wait a moment and try to send the message again.
Customer Voice offers the following methods: – Email (Express and Pro) – SMS (Pro only) – Review Generation Widget (Express and Pro) – Email signature widget (Express and Pro) – Mobile Kiosk (Pro only)
You can request reviews on any site that we currently monitor reviews for. Beyond Facebook and Google, you can choose to request reviews from your customers on sites specific to your business.
Yes! You have complete editing ability for both email and SMS-type messages. Use our friendly editor to change colors, add images, add buttons, and insert any text you’d like.
Yes. With Customer Voice Pro, you can bulk send review request messages (email or SMS).
Your SMS allotment will replenish every month. If you need to send more SMS and you are out of credits, you must purchase another add-on in the necessary amount.
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Why Use Our Listing Builder?
Establish accurate business listings and rank higher in search engine results, such as Google. Get started for free, and then optionally upgrade to powerful presence management tools—Listing Distribution and Listing Sync Pro. Our solutions are the most comprehensive business listing solution on the market.
GET FOUND. GENERATE TRAFFIC. GROW REVENUE.
Listing Sync: Quickly establish accurate business information on Google My Business, Facebook, Instagram, and Twitter for no additional charge. Own your business listings and keep your customers up-to-date.
Google My Business Insights: Understand how your business is performing on Google Search and Maps. Google Insights in Listing Builder provides a valuable glimpse into your customer's activities.
A strong online presence is the first step toward success. Your customers and prospects need to be able to find you, both online and in the street. Ask yourself this, when was the last time you went out to eat at a new restaurant or planned to go see a new movie and did not look it up online first? Chances are, you did some research beforehand and it’s extremely likely that your customers are doing the same. When customers and prospects look you up online, make sure they can find you and that the information they come across is correct.
For SEO, priority is given to good customer experience on mobile devices. Consumers will use mobile devices to find desired goods or services and will generally begin these searches with a category or brand search. For example, a brand search is “Joe’s Pizza in Denver” and a category search is “Pizza in Denver”. (Note: On a mobile device the “in Denver” often does not need to be explicit.) In the case of a category search, the user has intent to purchase something in a category but has not decided or does not care about the brand. In these searches, the user’s intent is generally heavily skewed toward proximity and location. So search engines generally deliver the closest locations and it is therefore important that location information is crawlable, is displayed on each page, and is in meta-data and keywords.